MADC Mission Statement
The MADC mission is to raise the creative standards of advertising and design in Victoria by encouraging the exchange of views and information on practice, conduct and other professional matters.
Who Are We, History, The Committee
The Melbourne Advertising and Design Club is a professional association of Melbourne’s creative people in advertising and design.
Established in 1955, the MADC is Australia’s oldest advertising club. The club has members from across all facets of the creative and advertising community and hosts Australia’s largest creative award night with up to 1,000 people attending.
The name therefore really only tells you a part of what we are. But there is no debate about our aims. Like any similar association, nothing is more important to us than the professional standards of our industry. So our primary aim is to raise the creative standards by whatever means available to us. The most obvious way is to garner support from like-minded individuals within our own ranks.