Over nearly 30 years, MADC has awarded the Best of Show award to the campaign that was voted by the MADC Chairperson as the most outstanding piece of work submitted to the judges. In recognition of the fine work awarded this prestigious prize, here is our Hall of Fame for Best in Show:
2012
Guilt Trips. Agency: McCann. Client: V-Line
2011
Slo Mo. Agency: Clemenger BBDO Melbourne. Client: CUB Carlton Draught
2010
Dry Dreams. Agency: Clemenger BBDO Melbourne. Client: CUB Carlton Dry
2009
Magic Salad Plate. Agency: Clemenger BBDO Melbourne. Client: Patties Foods
2008
Burst. Agency: George Patterson Y&R. Client: Cadbury Schweppes
2007
Labyrinth. Agency: Publicis Mojo. Client: Tourism Victoria
2006
The Big Ad. Agency: George Patterson Y&R. Client: Fosters Australia
2005
Ghost. Agency: Clemenger BBDO. Client: Dulux
2004
Hide and Seek. Agency: Publicis Mojo. Client: Tourism Victoria
2003
Pom Pom Mama. Agency: Whybin TBWA. Client: Dunlop Bedding
2002
Line Up. Agency: M&C Saatchi. Client MPGI
2001
Lawn. Agency: M&C Saatchi. Client: Berri Plus
2000
ANZ BankTelevision Campaign Agency: M&C Saatchi
1999
Fried Eyes Agency: Campaign Palace. Client: Eye Research Foundation
1998
Backwards. Agency: Cummins & Partners Client: Philip Murphy Wine & Spirits
1997
No Award given
1996
Fencing, Swimming, Pole Vault. Agency: Clemenger. Client: Yellow Pages
1995
Fatigue Kills. Agency: Grey Advertising. Client: Transport Accident Commission
1994
Spinal Tap – Dressing Room. Agency: Mojo Melbourne. Client: Nestle
1993
No Award given
1992
Yellow Pages. Agency: George Patterson Advertising. Client: Pacific Access
1991
Transport Accident Commission. Agency: Grey Advertising. Client: Transport Accident Commission
1990
Agency: Malpass and Burrows. Client: Various
1989
All Creatures Great and Small. Agency: Leonardi & Curtis. Client: RSPCA
1988
Only wool can do it. Agency: Mojo MDA. Client: Australian Wool Corporation
1987
RSPCA 24 Hour Rescue Fund. Agency: Leonardi & Curtis. Client: RSPCA
1986
Coles & Garrard. Agency: Farman Foley Gill Pty Ltd. Client: Coles & Garrard
1985
No Award given
1984
Victorian Arts Centre. Agency: Ken Cato Design. Client: Victorian Arts Centre
