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Made For Down Under

Bonds
Best in Show
Special Australia
Non-Charity
Winner
2026
Showcase
Jury comments

This was a piece of work that felt instantly iconic. It took a uniquely Australian truth and delivered it with confidence, charm, perfect casting and exceptional craft. It was simple, culturally sharp and impossible to ignore - the kind of idea that cuts through immediately and leaves a lasting impression. In a year full of strong work, this stood apart for its clarity, restraint and cultural impact. Plus creating something so distinctly Australian with genuine global resonance is no mean feat.

Name of Entry

Made for Down Under

Client

Bonds

Agency

Special


CEO & Partner: Lindsey Evans

Partner / Chief Strategy Officer: Bec Stambanis

Partner / Chief Creative Officers: Tom Martin & Julian Schreiber

Managing Director: Sasha Firth

ECD: Ryan Fitzgerald

Creative Director: Joe Ranallo & Will Winter-Irving

Head of Strategy: Nathan Rogers

Art Director: Will Winter-Irving

Copywriter: Joe Ranallo

Head of Film & Content/Producer: Sophie Simmons

Stills Producer: Glen Mcleod

Talent & Media Relations: Arc Factory / Rose Pengelly

Account Manager: Marnie Dunn

Director: Stefan Hunt

Production Company: Exit Films

Director of Photography: Max Walter

Editor: Lucas Vazquez

Sound Design: Sonar Music

Photographer: Lula Cucchiara

MADC is made possible thanks to the continued support of

We acknowledge the Wurundjeri Woi Wurrung people of the Eastern Kulin Nation as the Traditional Custodians of the lands and waterways we work on here in Naarm (Melbourne). We honour their rich history, continuing culture, and deep connection to Country. We pay our respects to Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander peoples.

MADC is made possible thanks to the continued support of

We acknowledge the Wurundjeri Woi Wurrung people of the Eastern Kulin Nation as the Traditional Custodians of the lands and waterways we work on here in Naarm (Melbourne). We honour their rich history, continuing culture, and deep connection to Country. We pay our respects to Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander peoples.

MADC is made possible thanks to the continued support of

We acknowledge the Wurundjeri Woi Wurrung people of the Eastern Kulin Nation as the Traditional Custodians of the lands and waterways we work on here in Naarm (Melbourne). We honour their rich history, continuing culture, and deep connection to Country. We pay our respects to Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander peoples.